3-A SSI Partnership & Engagement Opportunities
Partner with the Authority on Hygienic Design.
The 3-A SSI 2026 Summit on Hygienic Design brings together 200+ equipment purchasers, plant engineers, and food safety professionals who influence millions in purchasing decisions.
Why Sponsor?
3-A Sanitary Standards, Inc. publishes the hygienic design standards for food, beverage, pharmaceutical, and personal care processing equipment. When you sponsor 3-A events, you're aligning your company with the authority on hygienic design.
Our attendees include:
- Equipment purchasing managers from across the food and beverage industries
- Plant engineers responsible for capital investment decisions
- Food safety managers who influence equipment purchasing
- Regulatory officials from FDA, USDA, and state agencies
- Corporate executives overseeing facility modernization
Diamond Partnership - Starting at $15,000
Comprehensive engagement for growth-focused companies
Summit Benefits:
- Host premiere networking events (opening reception or board dinner)
- Sponsor thought leadership sessions
- Feature your equipment in hands-on demonstration sessions
- Bring your team with up to 5 complimentary registrations
- Stand out with premium exhibit placement
Year-Round Advantages:
- Exclusive webinar hosting opportunity
- Quarterly technical blog article opportunities
- LinkedIn content partnership
- Early access to standards development discussions
ROI Highlights:
- Access 200+ qualified prospects
- 6-12 months advance notice of equipment standard updates
Gold Partnership - Starting at $10,000
Comprehensive exposure for companies that have the strongest commitment to hygienic design
Summit Benefits:
- Feature your equipment in hands-on demonstration sessions
- Sponsor a break-out session
- Bring your team with up to 3 complimentary registrations
- Stand out with premium exhibit placement
Year-Round Benefits:
- Three technical blog article opportunities
- LinkedIn content partnership
- Enhanced directory listing
- Semi-annual regulatory trend briefings
Business Case:
- Access to 200+ qualified leads
- Technical authority positioning supporting competitive differentiation
Silver Partnership - Starting at $7,500
Essential engagement for established manufacturers
Included Benefits:
- Summit tabletop exhibit
- 2 complimentary registrations
- Annual newsletter article opportunity
- 3-A SSI website directory listing
- LinkedIn content posts
Value Proposition: Direct access to equipment specifiers at a fraction of traditional sales call costs
New for 2026 Support the Next Generation While Building Your Brand
HyGEN Rising Stars Awards - $2,500
Recognize emerging talent in food safety and hygienic design while positioning your company as an industry leader investing in the next generation.
Sponsorship Benefits:
- Brand association with talent development
- Networking access to industry's rising stars
- Award ceremony recognition and speaking opportunity
- Social media and newsletter coverage
- Database access to award applicants (with permission)
Why This Matters: These rising stars are tomorrow's equipment purchasing managers and plant leaders. Early relationship building creates long-term business advantages.
Student Design Challenge
The 3-A Sanitary Standards, Inc. (3-A SSI) is launching an innovative workforce development initiative that addresses two critical industry challenges: the persistent need for improved hygienic design solutions and the shortage of early-career professionals who understand sanitary design principles from day one.
The Student Hygienic Design Competition brings together interdisciplinary university teams from across North America to solve real-world food safety challenges using 3-A Standards as their foundation. Over five months, students work with industry mentors to design, prototype, and validate solutions to focused hygienic design problems that have frustrated the food processing industry for years.
We've outlined sponsorship opportunities for forward-thinking companies to invest in the next generation of food safety professionals while gaining access to innovative solutions and top emerging talent.
Tabletop Packages - Starting at $3,000
Tabletop Plus ($5,000):
- Premium exhibit placement
- 2 Summit registrations
- LinkedIn content opportunities
- 3-A SSI website listing
Standard Tabletop ($3,000):
- Exhibit space with table, chairs, electrical
- 2 Summit registrations
- Conference Mobile App listing
Budget Justification Made Easy
Cost-Per-Contact Analysis
- 3-A Summit sponsorship: $50-75 per qualified prospect contact*
- Traditional Trade Shows: $300-500 per contact*
- Individual Sales Calls: $800 - 1,200 per meeting*
*Sponsorship/booth fees only. Does not include travel, personnel, or exhibit costs which apply to al options.
Regulatory Intelligence Value
- Standards change advance notice: 6-12 months
- Typical compliance redesign cost: $50,000-500,000
- Early warning value: Prevents emergency redesigns
Competitive Positioning ROI
- Industry Authority Association: 3-A Symbol authorization and sponsorship signal technical leadership to customers who specify "3-A compliant equipment" in procurement documents
- Premium Pricing Justification: Equipment buyers often pay 8-15% more for suppliers with demonstrated 3-A expertise because it reduces their regulatory compliance risk
- Market Access Protection: Many major food processors require 3-A authorized equipment, making association essential for maintaining market access rather than optional marketing
- Technical Credibility: Association with the organization that writes industry standards supports higher pricing in competitive situations where multiple manufacturers offer similar capabilities
Audience Diversity
Industries Represented:
- Dairy
- Beverage processing (brewery, distillery, soft drinks)
- Sauce and condiment manufacturing
- Confectionery and bakery operations
- Pharmaceutical and nutraceutical processing
- Personal care product manufacturing
- Specialty food processing (wet and sticky applications)
Attendee Profile:
- 200+ equipment purchase influencers and decision-makers
- Company sizes from regional producers to Fortune 500
- Industries spanning food, beverage, pharmaceutical, and personal care
- Average attendee influences $2M+ in annual equipment purchasing decisions
FAQs
Q: Is this only for dairy equipment manufacturers? A: No. While 3-A standards originated in dairy, they now apply across food, beverage, pharmaceutical, and personal care industries. Our attendees represent diverse processing operations.
Q: What's included in the attendee list access? A: Company names, job titles, and contact information for networking purposes (with attendee permission).
Q: Can sponsorship packages be customized? A: Yes, especially for Diamond and Gold levels. We work with sponsors to create meaningful engagement opportunities.
Q: What's the payment timeline? A: 50% due upon agreement, 50% due 30 days before the Summit. Payment plans available for multi-year commitments.
Ready to Partner with 3-A SSI?
For Equipment Manufacturers: Position your company with the organization that sets industry standards while accessing concentrated groups of qualified prospects.
For Food & Beverage Producers: Support industry development while building relationships with emerging talent and innovative solutions.
Questions? Contact Meri Beth Wojtaszek at mb@3-A.org or 703-790-0295